January 9 : 2009
Non-news on the LOTR franchise
TheOneRing.net calls our attention to an article by Jonathan Dean, “The battle for Middle Earth [sic],” posted on The Independent online. It’s a very strange article, in that it contains no news whatsoever, and reads like the kinds of pro-and-con pieces that were being published and posted just after Guillermo Del Toro was confirmed to direct The Hobbit and its sequel.
Dean seems to be distinctly more a fan of GDT’s films than of Peter’s trilogy, and he drags out and dusts off some old quotations to suggest that it’s just as well that a new director has taken over. The subtext seems to be worries about whether Peter will allow Guillermo the necessary artistic freedom for him to create something as good as Pan’s Labyrinth or The Devil’s Backbone. (I just watched the latter for the first time recently, by the way, and highly recommend it.) On the whole, the article is fairly accurate in its facts, though it places Peter’s lawsuit against New Line Cinema as post-September, 2006. It was actually filed in early 2005.
To me the interesting thing about this essay is not the actual content but the fact that its author or The Independent thinks that people are interested in the issue of why Peter elected not to direct The Hobbit and brought in GDT instead. It’s a slow news period for the project, and the whole question of the choice of GDT has long since been thrashed out all over the internet. The author makes it seem relevant by ending with references to some of the other big franchise films that are due to be released, all of them much sooner than The Hobbit. More evidence that the Frodo franchise is still news, I guess.
As if to confirm that, TheOneRing.net also links to the Washington Post’s online review of the 12-inch Gandalf doll–excuse me, collectible figure–from Sideshow. Its author, Joseph Szadkowski, says that his examination is “tongue in cheek,” but he’s clearly quite taken with this figure and its elaborate set of costumes and props. The text reads like something Sideshow itself would put out as publicity, and Szadkowski ends up exhorting his readers to buy it. More evidence as to how far infotainment has gone toward essentially being promotion for the franchises it covers.
I must say, the photo of the Gandalf figure confronting Sideshow’s Indiana Jones figure has the latter looking a little nervous. As well he might.



